Cookie Policy
BRS SIIGNS Trichy
Since 1989, BRS SIIGNS has built its legacy on transparency and trust. This policy explains how we use cookies on brssiigns.co.in, fully compliant with India's DPDPA 2023 and the IT Act, 2000.
Bennir Raja, B.E. (EEE)
CEO & Founder, BRS SIIGNS • Fact-checked — May 2026 ●
With 35+ years building Tamil Nadu's most trusted signage legacy, I personally verify every data practice and privacy claim on this page. Our 100% in-house process and commitment to DPDPA 2023 compliance reflect the standards we set for every client.
Read full story →Introduction to Privacy Excellence
Welcome to the official Cookie Policy of BRS SIIGNS Trichy. Since 1989, BRS SIIGNS has been a beacon of trust and quality in Indian manufacturing. Operating from our headquarters at Puthur, Trichy, Tamil Nadu, we have dedicated over 35 years to illuminating brands across India.
This policy describes how BRS SIIGNS uses cookies and similar tracking technologies when you visit brssiigns.co.in. Our data practices comply with India's Digital Personal Data Protection Act, 2023 (DPDPA) and the Information Technology Act, 2000.
Our Core Promise: Every interaction on our site is protected with the same rigour we apply to our Professional Installation Works. We never sell your data to third-party sub-contractors — in the same way we never sub-contract our 7 core signage services.
What Are Cookies?
Cookies are small text files stored on your computer or mobile device when you visit a website. They are widely used to make websites work efficiently and to provide reporting information. The W3C Privacy Principles distinguish between first-party cookies (set by BRS SIIGNS) and third-party cookies (set by external services such as analytics providers).
Cookies do not contain viruses or harmful code. They are text-only files governed by strict browser security policies. India's regulatory framework under the Telecom Regulatory Authority of India (TRAI) and MeitY provides further context on digital data responsibility.
The Digital Signage Analogy: Think of cookies like the smart sensors in our LED Running Display systems. Just as those sensors adjust brightness based on ambient light, website cookies adjust your digital experience based on previous interactions — always in your best interest.
How We Use Cookies
At BRS SIIGNS, we utilize cookies for several critical reasons, all aimed at improving your journey through our portfolio of premium signage services. Whether you are exploring 3D SS Metal Letters or Modular Signage Systems, cookies help us serve you better.
- Essential Functionality: To enable core features such as secure navigation and the "Get Quote" form that connects you directly to our Trichy manufacturing facility.
- Performance Monitoring: To understand how visitors interact with pages like our Portfolio and Testimonials so we can continuously improve.
- Personalization: To remember your preferences and deliver a localized Tamil Nadu experience tailored to your signage requirements.
- Security: To identify and prevent fraudulent activity, protecting both our clients and our 35-year brand reputation.
Types of Cookies We Use
A. Strictly Necessary Cookies
Essential for core site functionality. Without these, services like the "Get Quote" form, contact pages, and secure browsing cannot be provided. These cannot be disabled.
B. Performance & Analytics Cookies
These collect anonymised information about how you use our website — which pages you visit and how long you stay. We use Google Analytics in line with Google's Privacy Policy and CERT-In security guidelines.
C. Functional Cookies
These allow our website to remember choices you make while browsing — such as language preferences or previously viewed service categories — enabling a more personalized experience on return visits.
D. Targeting & Advertising Cookies
These deliver advertisements more relevant to your interests via Meta Pixel and Google Ads. They also limit how often you see an ad and help measure the effectiveness of marketing campaigns across Tamil Nadu and India.
Managing Your Cookie Preferences
You have the right to decide whether to accept or reject cookies. Essential cookies cannot be rejected, as they are strictly necessary to provide you with our services. You can set or amend your browser controls to accept or refuse cookies. Guidance from allaboutcookies.org explains browser-level controls in plain language.
Settings → Privacy and Security → Cookies and other site data
Settings → Privacy & Security → Cookies and Site Data
Preferences → Privacy → Manage Website Data
Settings → Cookies and Site Permissions → Manage and delete cookies
Note: If you disable cookies, some features of our website — including the quote request form — may not function as intended. For assistance, contact our team via brssiigns@gmail.com.
Third-Party Cookies
In addition to our own cookies, we use various third-party cookies to report usage statistics and deliver advertisements. These third parties have their own privacy policies and BRS SIIGNS does not control how they use your information. Third-party services we use include:
- Google Analytics — For website traffic analysis. Governed by Google's Privacy Policy. You can opt out via the Google Analytics Opt-out Browser Add-on.
- Meta (Facebook) Pixel — For remarketing and measuring advertising effectiveness across Tamil Nadu and India. Governed by Meta's Privacy Policy.
- Google Ads Remarketing — Enables targeted advertising to visitors who have previously explored our Acrylic Edge Signs or Vinyl & UV Flex pages.
- Social media integrations — Enabling sharing of our portfolio projects and client testimonials across platforms.
Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes to the cookies we use, or for operational, legal, or regulatory reasons — including any future amendments to India's data protection legislation. Please re-visit this page regularly to stay informed.
If we make material changes, we will notify you through a prominent notice on our website or via email if you are a registered client. The "Last Updated" date at the top of this policy indicates when the most recent revision was made.
For general reference on India's evolving data protection landscape, you may consult the Ministry of Electronics & Information Technology, the Telecom Regulatory Authority of India, and CERT-In.
Contact Our Compliance Team
If you have any questions about our use of cookies or other technologies, please reach us through the channels below. Our team, led by CEO Mr. Bennir Raja, B.E. (EEE), is committed to your data security and full compliance with standards set by the Ministry of Electronics & Information Technology.
3, Guru Medical Hall, EVR Road, Puthur, Tennur Post, Tiruchirappalli – 620017, Tamil Nadu, India +91 94867 50872 brssiigns@gmail.comReady to Illuminate Your Brand?
We are eager to showcase our 100% in-house manufacturing prowess for your physical branding needs. Explore our Portfolio and all 7 signage services. Backed by industry-leading warranties up to 12 years.
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